Senior Finance Advisor

I was tasked with doing extensive industry research and creating relevant resources for the target audience to launch a senior financial website and various campaign assets. I reached out to influencers and interviewed experts to add credibility and help with syndication:

I wrote every piece of content on this site and worked closely with the PPC team to create relevant landing pages, ad copy, and digital assets, such as email, social posts, and newsletters:

Here are a couple of the eBooks I wrote: