Vanessa and Amanda joined a few business and marketing classes to discuss their experiences as digital marketers in the creative sector. In this video, they discuss their paths into the constantly evolving industry and answer the students’ questions, listed below.
View their Slides: Digital Marketer Guest Speaker PowerPoint
Vanessa Ronquillo –
Digital Agency Social Media and Content Strategy Manager
1. Tell us a little about your professional background and experience. How did you get to where you are today?
2. How do you grow an audience in social media? How long does it typically take?
3. What was your inspiration to start your personal websites and social channels? What are some of the struggles that you face?
4. How do you work with influencers? Do you have tactics for engagement?
5. How do you work with clients at VOGLIO? What is your normal process?
6. How do you create all your material?
7. What recommendations do you have for a group of students approaching college?
8. What is involved in being an Instagram influencer?
Amanda Newcomb –
Award-Winning Visual Designer
Specializes in animations, illustrations and video
1. Tell us a little about your professional background and experience. How did you get to where you are today?
2. Does visual animation in marketing have to target specific demographics?
3. What programs and tools do you use?
4. Is it really hard to keep up with the changing technology in relation to your expertise?
5. How is print marketing different from digital marketing in a business setting? What do you need to consider when creating your material?
6. How long does it take to make an animation from start to finish?
7. How did you get into visual design?
8. How do you work with clients at VOGLIO? What is your normal process?
9. How do manage your own freelance business?
Do you have any other questions you’d like answered in terms of creative digital marketing careers? Please comment in the section below.
About Vanessa Ronquillo:
Vanessa is the Content Strategy Manager at VOGLIO and Senior Finance Advisor. She has also worked as a Project Manager for Array Health, and led United Way of King County’s Emerging Leaders social strategy. She has experience in the tech, government, nonprofit, beauty and healthcare space.
Vanessa graduated with a B.A. in Sociology and Business from the University of Washington.
About Amanda Newcomb:
Amanda drives the creative vision at VOGLIO by using video and illustration to merge visual storytelling with brand messaging. Prior to VOGLIO, she was a 3D Animator and Motion Designer for the National Center for Missing and Exploited Children and has experience in the government, educational and broadcast television industries.
Amanda has received a Telly Award for her work and graduated from Emerson College.